Amshula Group SARL is an innovative Congolese company based in Lubumbashi. It brings together several departments specialized in agribusiness, agriculture, innovation, handicraft, and agrotourism.
Our mission is to transform local resources into high-quality products, accessible to households and businesses, while creating sustainable economic opportunities.
The organization encompasses several departments focused on the entire agricultural value chain. The Food Production & Services department adds value to farm products through modern processing and offers facilities to agri-food entrepreneurs. Agriculture, Livestock & Fish Farming covers crop cultivation, animal husbandry, and aquaculture. Entomoculture, Beekeeping & Innovative Products promotes insect farming, honey production, and the development of new agro-food products like mushrooms and snails. Packaging designs and supplies suitable food packaging, while Handicraft & Accessories supports local craftsmanship. Training & Bootcamps build youth and farmer capacity in agriculture and entrepreneurship, and Agrotourism & Leisure promotes rural tourism and farm-to-table experiences. Finally, the Distribution & Boutique department manages the marketing and sale of all products both physically and online.
Mission
To add value to local resources and deliver modern, reliable, and responsible solutions to both business and retail customers
Vision
To become the leading company in sustainable agribusiness transformation in Central Africa, by adding value to local resources and creating a positive impact on communities
Core values
- Innovation: transforming tradition into modern and sustainable solutions
- Quality: delivering safe, nutritious, and high-standard products
- Sustainability: protecting the environment through responsible practices.
- Social responsibility: creating jobs and supporting local communities
- Integrity: building trust with partners and customers
Competitive Advantages
- Vertical integration: from farming to processing and distribution
- Diversification: food, handicraft, training, and tourism.
- Unique innovation in DRC: edible insect production and processing.
- Natural and high-quality products, adapted to local needs.
- Social commitment and job creation for communities.
Support Departments
- Administration & Finance. Ensures the administrative, accounting, and financial management of our company, guaranteeing rigorous and transparent operations.
- Human Resources. Manages recruitment, training, employee support, and staff well-being.
- Sales & Marketing. Defines and implements the strategy for sales, communication, and promotion of our products and services.
- Quality, Hygiene & Innovation. Ensures compliance with quality and hygiene standards, while supporting research and innovation to continuously improve our products and processes
Slogan
Amshula Group – Transforming nature, empowering communities.
